Amazing Title of Toy of the Year Awards 2022 Goes to Pokémon

  • Charlotte Roberson
  • 23 Feb 2022

After the presentation of the Toy of the Year Awards 2022, we have some interesting contestants to discuss. This year, Pokémon Company International was happy to announce that the game with said name got the License of the Year award.  

The TOTY awards sometimes go hand in hand with Oscars, as they recognize only top children’s entertainment companies and rate games with the best properties. The elections are led by the industry and the public, and then the final decision is made by the experts of the field. The License of the Year award is granted to the developers that get the most success in merchandising and advancements.

Pokémon International is really happy to be this year’s winner as product managers always want to bring their fans only the best content. What is even more exciting, in 2022 the brand also celebrates its 25th anniversary, so this is a great achievement for the directors. Everyone on the team is glad to continue to bring joy to the younger audiences. 

As you probably know, Pokémon is one of the most successful toys and game developers on the market. Its reach is noticeable worldwide, and it only keeps on expanding. In 2021 the company has launched highly awaited games like Pokémon Shining Pearl and Pokémon Brilliant Diamond. Pokémon International is also famous for its collaborations with such popular brands as Levi’s, McDonald’s, OREO, and Converse. The anniversary of the brand will be celebrated with music programs from artists like Post Malone and Katy Perry. 

The brand has already established its name, and it only keeps on attracting new fanbases. Someone started from the card trading games, and others joined them on PC or even phones. 

Are you following the Pokémon brand? Are there any projects in the following year that you are excited about? Please, share your opinion in the comments below.

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